Jul 28, 2020 | EN, pharmaceutical industry, pharmaceuticals, research
The scientific institute of the AOK, WIdO for short, is a research and consulting institute of all AOKs and provides expertise for all service areas in the SHI system. In a current report, the institute describes the advantages of drug discount contracts, which can...
Jul 8, 2020 | EN, pharmaceutical industry, research
In the field of strategic brand management in pharmaceutical market research, Anja Wenke, Head of DocCheck Research, is an expert who knows the field well, because she knows all the target groups that are to be addressed, the subject areas, regulations and also...
Apr 29, 2020 | EN, pharmaceutical industry
Positive reports are currently coming in from pharmaceutical company circles that are involved in the fight against the coronavirus with donations of money and goods in order to support the worldwide population, especially in the states that have been badly hit, but...
Apr 15, 2020 | Digitalization, e-commerce, pharmaceutical industry
According to Dr. Kaske, a marketing agency that has just completed a survey of the pharmaceutical industry, many companies are profiting from the corona crisis. While the German economy is groaning under the crisis situation, the pharmaceutical industry, in...
Apr 3, 2020 | EN, pharmaceutical industry, pharmaceuticals, pharmacy, study
A survey conducted by Sempora Unternehmensberatung among OTC manufacturers on the sale of over-the-counter medicines (both prescription and non-prescription) in pharmacies has revealed that there are fears of a slump in sales due to the advance shifting of purchases...
Feb 26, 2018 | pharmaceutical industry
Eine Befragung von Pharma-Managern hat ergeben, dass die Pharmaindustie überwiegend positiv in die Zukunft blickt und 54 Prozent der Entscheider ein Umsatzwachstum für 2018 erwarten. Der Wert ist der Höchste seit dem Jahr 2015, zu diesem Ergebnis kommt die Studie...